ethical bribe Archives -

Want to sell more books? Give away free stuff.

May 27, 2016 by Mary Walewski

Everybody loves to get something for free. You should love to give away free stuff, too. It’s the best way to build your mailing list. I call this a freebie, a lead magnet, or an ethical bribe. Facebook fans and … Read More

social media for authors | Websites

Are you making sales or just collecting fans?

January 9, 2015 by Mary A. Walewski

You might be on Facebook, LinkedIn, and Twitter, because everyone says you need an online presence. But, is your online marketing actually getting you bookings, consulting jobs, and sales? The ultimate goal of online marketing is to get people to … Read More