I know a lot of authors on Facebook, but not too many are taking advantage of fan pages, where you can promote your business or service or book. One of the dilemmas of Facebook is deciding whether you want to … Read More
In a conversation with a client last week, I suggested that he needed to do at least one thing every day to promote his book. (Three or more activities every would be even better, but he has to sleep sometime!) … Read More
As a published author, you should have information on your website for the press and others to learn about you and your book. Consider these questions: * Do you ever try to get free publicity for your book? The first … Read More
Writers always want to know about inexpensive (or even cheap) ways to promote their book. Here’s one of the cheapest: give away copies of your book. Here’s why: 1. Nobody throws away a book. Even if someone isn’t interested in … Read More
1. Always carry a copy of your book along with your business cards, bookmarks, and flyers. You never know who you will meet! 2. Get your friends to host a book reading at their homes and invite all of their … Read More
You’re wasting valuable real estate if the back cover of your book has only a two-line bio and your picture on it. Use this space to: * *Tell your potential audience what your book can do for them. People buy … Read More