Does your book need a press release?
What exactly is a press release? And do I need one for my book? A press release is a short – usually 1 page – news “story” about your book. It’s written in a journalistic style with the most important … Read More
Holiday Parties: How to impress people with your book and not scare them away
The “What do you do?” conversation It’s holiday party time. It’s the season where you attend several parties where you only know a few people. There you are, chatting away with total strangers when someone asks you what you do … Read More
A great book description is critical for your book marketing plan
Here’s the worst fiction book description I’ve ever seen: “action packed Mystery, Suspense Novel….” That was the book description of a novel who’s author had once contacted me for marketing help. The 5-word description was on her book’s Amazon sales … Read More