What’s my number one criticism of new business blogs? They’re boring. A lot of new bloggers are scared stiff of offending anybody who might read the blog. So the new blogger writes a bunch of innocuous crap that comes straight … Read More
I’ve been working with a lot of people lately who are changing their websites over to WordPress. I changed my whole website over to WordPress a few years ago. I love being able to make changes on my own, instantly, … Read More
It’s tough to start a marketing program when you don’t have a following and don’t even know if anybody’s paying attention. New authors ask, “If I start a blog, how do I get anybody to read it? Well, everybody has … Read More
I don’t consider myself a techie. I know just enough about back-end SEO to be incredibly dangerous. So how does a non-tech website owner help their website make nice with Google and the other search engines? 1. Have a blog … Read More
Sooner or later bloggers have to Face The Monster. The Monster is a blank blog screen and no ready ideas of what to blog about. Here are my six best ways to defend yourself against The Monster with a steady … Read More
I went to the movies today to see Julie & Julia, the story of Julie Powell, who blogs about her year-long quest to cook all of the recipes in Julia Child’s Mastering the Art of French Cooking. I read this … Read More
One of the best things about the Internet is how we can all publish our opinions via blog or social networking site or video. One of the worst things about the Internet is how we can all publish our opinions … Read More
Summer always brings back fond memories of childhood summer vacations. Mom, Dad, and the three kids would pile into the loaded car, hit the road, and drive. And drive. And drive. It wasn’t until years later that I realized the … Read More
You know that a blog could be a great way to get traffic to your website and to promote your book and/or services. But rather than plunging into blogging without any planning, take some time to answer these questions. A blogging strategy could pay … Read More