I was recently a guest on a Facebook Live Show called Town Square Talk. The topic was “The New Normal of Book Launches.” How do you do book launches in this era of Covid-19 & social distancing? Learn how fellow … Read More
A Free Workshop for Authors Positive, tasteful ways you can reach out, build community and maybe sell a few books online. With Mary Walewski, Buy The Book Marketing And Polly Letofsky, My Word Publishing If you’re wondering what social distancing marketing … Read More
Lots of classic novels started out with very different titles. How much do you think their titles helped with their enduring popularity? Would Of Mice and Men still be read in English classes if Steinbeck had kept his working title … Read More
It may be tempting to post several book cover sketches from your designer and ask friends on Facebook to select their favorite. Don’t do it! When it comes to selecting your book cover you should only consider the opinions of … Read More
You can sell your book without using social media. For those authors who want to avoid online marketing entirely, you’ll need to replace it with outside activities like speaking, teaching and getting sponsors. But, keep in mind, you’re handicapping yourself … Read More
Authors are frequently asked by friends and fans how to post their reviews of the author’s book. Here’s a video to show step by step how to post reviews on Amazon and on Goodreads. By the way authors, posting reviews … Read More
What’s a good press release format? You do need marketing materials for your book and that includes a press release. This video shows you a good format for writing a press release plus a quick overview of the elements you … Read More
It’s time for your book launch. How do you to get the word out? Most authors don’t think they know anybody who can help them launch their book. Not true! You’ve got a whole network of friends and family who … Read More