First rule of online teaching: Backup plan!
I’ve been working for months on a series of three webinars on how to use social media marketing for business. Practiced them with a host of very patient friends, clients, and acquaintances. I finished tweaking the first one (again) this … Read More
The Right Wing Conspiracy to Control Dancing With The Stars
The casting director who dreamed up the list of possible “stars” to appear on Dancing With The Stars and included Bristol Palin should get a huge raise. The show this season has become a press agent’s dream. I have never … Read More
‘Bridesmaids from Hell’ Live on the Internet
I google my name and my company’s name every now and then just to see where I’m popping up on the net. One day, I was surprised to see my name mentioned in the archives of a newspaper in Salt Lake City. I … Read More
Increase your visibility using Wikipedia – maybe
My assignment seemed pretty simple – add a client’s biography and articles on his books to Wikipedia. His books had all been successful – one had been made into a movie. The latest one is already getting buzz due to … Read More
Don’t believe everything you read – including from me
One of the best things about the Internet is how we can all publish our opinions via blog or social networking site or video. One of the worst things about the Internet is how we can all publish our opinions … Read More
Organize those passwords!
I’m a sucker for articles and books on how to organize your work, your house and even your life. After reading yet another book on the subject, I was finally moved to organize my many, many user names and passwords … Read More
What does your email signature say about you?
New authors are always looking for ways to advertise their book. Here’s an easy one: include it in your email signature. It’s free advertising; every email you send has the ability to connect with a potential reader. It’s also a … Read More
Stay current in your field
Are you a little behind on what’s new in your field? Here are two easy (and one optional) ways to stay informed: 1. Google Alerts: Go to Google and click on “more” under products. Click on “Alerts” and fill out … Read More
8 easy ways to build your mailing list
When you set up a “sign up for my ezine” section on your website, did you initially believe that “if you build it, they will come?” And were you disappointed with the results? Well, you do need to help the … Read More