Yes, you do have a network
It’s time to launch your book. Who in your network can help you get it out there so people will find it? “What network?” Most new authors don’t think they have a network who can help them with their launch. … Read More
Book Covers: Nobody Will Tell You Your Baby Is Ugly
Don’t ask your friends on Facebook to critique your book cover. It may be tempting to post several book cover sketches from your designer and ask friends to select their favorite. But, when it comes to selecting your book cover … Read More
Publishing The Oddball Book
Should you publish an oddball book, one that doesn’t quite fit the traditional norms? You wrote it, but you can’t really describe what it’s about. Maybe it doesn’t fit in a specific genre, either. Should you publish an oddball book, … Read More
Want to get book reviews? Don’t send emails like this one
The email arrived the other day from a new author. It was a request for me to review his book. While I sympathize with an author’s dilemma of getting book reviews, I have no plans to download and read it. Unfortunately, … Read More
3 Ways to Sell Books Without Social Media
Every now and then, I meet authors who are determined not to use social media to promote their books. They are determined not to post, tweet, and instagram their way to book sales. I admit that sometimes social media can be a … Read More
Little Mistakes That Can Hurt Your Amazon Sales
Search engines (like Google and Amazon) see small variations as big differences. If you have tiny variations in your name and title on your book sales pages they can cause big problems and hurt your Amazon sales. What kind of variations? … Read More
How to Write An Author Bio That Doesn’t Scream Amateur!
I cringe when I see an author bio like this on the back of a self published book. Sue Brown was born in Des Moines, Iowa and went to high school at North Valley High. She went to college at … Read More
Authors, spend a little more time on Goodreads
If you want to build your Goodreads presence, don’t set it and forget it. I have a good friend who’s a real estate broker. She will start a conversation with anyone and everyone, anywhere. Her family and friends are resigned … Read More
It’s November: Time to create your book’s sales plan for 2017
Hope is not a strategy. You have to have a plan if you want to sell books. Selling your book is hard. You publish your book and you hope people will see it and buy it. Unfortunately, with over a … Read More
Review of Cheryl Ilov’s Forever Fit and Flexible
When Cheryl Ilov contacted me for marketing assistance with her book, Forever Fit and Flexible: Feeling Fabulous at Fifty and Beyond, I immediately wanted to read her book for myself. Ilov is not only a physical therapist, she’s also certified … Read More