Surprise your customers

Getting the oil changed in my car ranks right up there with taking out the garbage and weeding my lawn. I know it’s necessary, but I tend to put it off for as long as possible. One thing the Grease … Read More

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Are we there yet?

Summer always brings back fond memories of childhood summer vacations. Mom, Dad, and the three kids would pile into the loaded car, hit the road, and drive. And drive. And drive. It wasn’t until years later that I realized the … Read More

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Unfriending on Facebook

It began innocently enough. A friend request on Facebook. I saw we had some friends in common, though I didn’t know this person. Why not? I thought, and hit the button to confirm them as a friend. Then it started. … Read More

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What’s on your hard drive?

The creation of an information product can happen in mysterious ways. Judy Murdoch and I created another information product during our Information Product Roadtrip Workshop a few months ago. During the class, participants asked a lot of “How do I” questions. … Read More

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