By: Teresa R. Funke I’ve been a professional writer for 27 years and have authored seven books, so it’s not surprising people often ask me the secret to having a career as a writer. When I really got to thinking … Read More
Guest Post By Lauren Carr, International Best-Selling Mystery Author A couple years ago, a young author I was mentoring asked me to meet her for lunch. This was four months after the release of her first (and only) book—a date … Read More
A book sell sheet (also called a one-sheet) is a handy compilation of the physical aspects of your book, what it’s about, and where a retailer can order it. It’s normally used as a sales aid at trade shows and … Read More
It may be tempting to post several book cover sketches from your designer and ask friends on Facebook to select their favorite. Don’t do it! When it comes to selecting your book cover you should only consider the opinions of … Read More
You can sell your book without using social media. For those authors who want to avoid online marketing entirely, you’ll need to replace it with outside activities like speaking, teaching and getting sponsors. But, keep in mind, you’re handicapping yourself … Read More
Authors are frequently asked by friends and fans how to post their reviews of the author’s book. Here’s a video to show step by step how to post reviews on Amazon and on Goodreads. By the way authors, posting reviews … Read More
What’s a good press release format? You do need marketing materials for your book and that includes a press release. This video shows you a good format for writing a press release plus a quick overview of the elements you … Read More
It’s time for your book launch. How do you to get the word out? Most authors don’t think they know anybody who can help them launch their book. Not true! You’ve got a whole network of friends and family who … Read More
What exactly is a press release? And do I need one for my book? A press release is a short – usually 1 page – news “story” about your book. It’s written in a journalistic style with the most important … Read More
The “What do you do?” conversation It’s holiday party time. It’s the season where you attend several parties where you only know a few people. There you are, chatting away with total strangers when someone asks you what you do … Read More